The elaborately designed events during the JLTSF have received positive response from the tourists and locals.

For example, the Spring Festival fair at Shin Kong Place enabled the citizens to add more high-quality and inexpensive items to their stock for the Chinese New Year, while the installation art exhibition, lion dance show and traditional handicraft demonstrations greatly enriched people's Spring Festival holiday.

Suzhou Eslite Bookstore has organized a string of activities such as "Happy Steiff Zoo" toy exhibition, games, lion dance and ceremony to worship the “god of wealth” in traditional Chinese myths, attracting many people. It also held a jazz concert on Feb 10 to greet Valentine's Day.