Dr. Xin Ma from Bayer Schering Believes One-to-One Meetings are More Effective
Dr. Xin Ma, Head of Global Discovery, Innovation Center China, Bayer Schering Pharma
Dr. Xin Ma, Head of Global Discovery, Innovation Center China, Bayer Schering Pharma, said that the Forum helped the participants to have a better understanding of the potential partners and that the face-to-face meeting was more effective and reliable than visiting websites or reading brochures.
Dr. Ma said the visit to Suzhou helped her to have a profound understanding of domestic market. "I visited the BioBay and talked to some local pharmaceutical companies," she said. "I'm impressed by the rapid development in the field in China. I had thought the venue of such a high-level global forum must be either Shanghai or Beijing. But it was held here in Suzhou." She believed that it was good to have a chance to talk to the potential partners face to face so as to establish direct contact and to have a better understanding of each other's potentials.
June 23, 2010
